In the Health Beat Blog, Maggie Mahar discussed how a branch of a labor union, the International Association of EMTS and Paramedics, an affiliate of The National Association of Government Employees (IAEP/SEIU), has been helping to market Lipitor (atorvastatin, by Pfizer Inc).
I am not sure I have heard of previous cases of labor unions enlisted in stealth marketing efforts by pharmaceutical companies.
Ms Mahar so far has not been able to elicit a coherent...
BLOGSCAN - Labor Union Helps to Market LipitorCourtesy Health Care Renewal Fri, 03/21/2008 - 08:17
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SEIU Does Not Endorse Lipitor or Any Other Product
Full disclosure - I work for SEIU.
Official Statement from SEIU:
Recently, a letter appearing to endorse a well-known pharmaceutical was circulated by the International Association of EMTS and Paramedics, an affiliate of the National Association of Government Employees (IAEP/SEIU).
SEIU does not endorse products. The letter was generated by a Local Union staff member unfamiliar with SEIU's policy against any product endorsement. Upon learning of the letter, the Local disavowed a relationship with the product in keeping with the union's policy.
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The 1.9 million member Service Employees International Union is united by the belief in the dignity and worth of workers and the services they provide and dedicated to improving the lives of workers and their families and creating a more just and humane society.
SEIU members are winning better wages, health care, and more secure jobs for our communities, while uniting their strength with their counterparts around the world to help ensure that workers, not just corporations and CEOs, benefit from today's global economy.
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